Personal Care & Hygiene

Personal Care sector, in recent times, has seen plenty of activity in terms of patent filings and companies enhancing their focus on continuing innovation in the field. Aranca, with its team of domain experts and patent analysts, are well placed to help intellectual property managers in this sector to explore and identify white spaces in a technology domain, define research strategies, protect inventions, map competitor’s patents and evaluate out-licensing opportunities.

Our team has delivered over 300 projects across the complete patent lifecycle, covering different sub-domains under this sector including oral care, skin care, hair care, baby care, grooming devices and cosmetics and fragrance domain. 

Track Record


300+ Personal Care Projects conducted

300+

Projects conducted.

150+ Personal Care Applications covered

150+

Applications covered by our consultants.

30+ Peronal Care IP Clients

30+

Clients including chemical and consumer products companies.

150,000+ Man hours of Personal Care IP research experience

150,000+

Man hours of research experience.

Domain Expertise

Significant breadth and depth of experience across the Personal care & Hygiene domain.


Skin Care

  • Lotions
  • Anti-Aging Creams
  • Scrubs
  • Hand Wash
  • After Shave

Oral Care

  • Toothpaste
  • Dental Floss
  • Mouthwash
  • Teeth Whitener
  • Sensitivity

Hair Care

  • Shampoo
  • Hair Serum
  • Hair Oil
  • Hair Dye
  • Hair Extension

Cosmetics & Fragrance

  • Deodorants
  • Perfumes / Cologne
  • Make-up
  • Nail Polish
  • Nail Extension

Grooming Devices

  • Epilator
  • Hair & Make-up Brushes
  • Hair Straightener
  • Eyelash Curler
  • Nail Clipper

Baby Care

  • Massage Oil
  • Baby Shampoo
  • Bubble Bath
  • Diapers
  • Baby Wipes

Examples of Our Work in Personal Care & Hygiene


Technology Intelligence


R&D Strategy Roadmaps

  • Future Applications of nanoparticles in cosmetics
  • Technology roadmap for sensitivity dental compositions
  • Identification of alternative materials used in tattoo ink

White Space Analysis

  • Opportunity assessment pertaining to color changing soaps
  • White space analysis related to hair extension technologies
  • Market identification for alcohol free after shave lotions

Technology Landscape | Innovation Focus

  • Research trend analysis related to anti-aging market
  • Technology landscape related to stem cells based facial products
  • Technology identification pertaining to biochemical based massage oils

Monetizing Existing Technical Know-how

  • Valuation of a patent related to mouthwash for complete oral hygiene
  • Royalty rate estimation for in-licensing a patent related to deordarant spray compression process
  • Potential partner identification for technology related to long lasting anti-perspirant

Technology Scouting and Acquisition

  • Scouting for mucoadhesive polymers used in mouth spray
  • Solution identification for hair styling and conditioning materials
  • Feasibility analysis of using artificial fibre for use in hair extensions

Product Design for Emerging Technologies/ Markets

  • Use of emerging foaming technology in shaving creams
  • Scouting for anti wrinkle compositions containing Q10 enzyme
  • Technology assessment pertaining to toothpaste providing long lasting antibacterial effects

IP Strategy


Prosecution Support

  • Novelty search related to use of oligosaccharides in dental compositions
  • Patentability study for a dental composition that helps in the growth of teeth in adolescents
  • Patent drafting for technology pertaining to anti dandruff compositions for effective removal of malassezia

Prior Art Searches

  • Clearance search related to roll on body deodorizer with long lasting antibacterial effects, in China and Europe
  • State of art search for technologies related to tattoo removal procedures
  • Invalidity search related to facial cleansers with UV protection

Portfolio Analysis

  • Patent quality assessment for a patent portfolio related to dental whitening compositions with antibacterial properties
  • Identification of key patents for licensing purpose from portfolio related to skin care gels
  • Patent portfolio analysis of companies dealing in technologies pertaining to nail paints

Technology/ Patent Landscape

  • Patent landscape related to baby wipe dispenser systems
  • Competitive landscape for hair grooming technologies with a focus on men grooming
  • Benchmarking of patent portfolio related technologies in wet wipes production

Licensing Program Support

  • Partner identification for players using sustainably sourced ingredients for production of perfumes
  • Assessment of in-licensing opportunities for silicone containing shampoo composition
  • Out licensing support for patent related to toothpaste with integrated plaque indicator

M&A Support

  • Valuation of patent portfolio related to color changing sunscreen
  • Due-diligence of IP portfolio related to Anti tan compositions
  • Potential partner identification for technology pertaining to long lasting hair styling

Looking for help with Technology Intelligence, IP Strategy, or Litigation support?

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