Articles


  1. Gamification in Retail

    Gamification has been used in online and offline (at store) formats of retail to attract, engage, and influence customer decision. It is used to promote products and create brand awareness through games and puzzles and ...read more

  2. 3D Printing in Dentistry: Challenges and Solutions

    3D printing in dentistry is seeing increased adoption due to its many advantages, but certain associated challenges hinder the wide-scale implementation of the technology. However, solutions are being developed to overcome these challenges and enable ...read more

  3. Metaverse in Hospitality Industry

    The metaverse will soon become a parallel universe, which cannot be ignored. Various industries have recognized its relevance and are exploring its immense potential. The hospitality industry, which includes hotels, restaurants, and eateries, has also ...read more

  4. How Telecom Companies Leverage Gamification

    Gamification allows service industries to improve customer interaction and access to invaluable data. Telcos understand this need and some have already invested in integrating gamification in their platforms to increase customer loyalty. Using emerging technologies ...read more

  1. US Pet Food Industry on the Rise

    Pet ownership increased during lockdown when people were confined to their homes. Pet humanization has led to owners treating pets as part of their family. Owners are increasingly concerned about their pets’ health and nutrition a ...read more

  2. The Other Side of ESG Investing

    Environmental, social, and governance (ESG) factors play a critical role in investment analysis, actions, and recommendations. Globally, investors are looking at different methods such as positive or negative screening, green finance, thematic investing, shareholder engagement, ...read more

  1. Indian Tech Economy – Poised for Growth

    The year 2020 proved to be disastrous for many sectors; however, tech-based sectors witnessed accelerated growth and innovations last year. In India, several tech-based start-ups in sectors such as e-commerce, fintech, and EdTech recorded fast-track growth. ...read more

  2. Shift in Work Culture in Post-COVID–19 World

    The fear of COVID-19 has led to the need for social distancing and lockdowns across nations. Most corporates have introduced WFH policy to ensure business continuity. However, this policy can be sustainable only if it ...read more