Trends in Asian Beverages Market
The article captures trends shaping up the beverage market in Asia. The Asian beverage market is the largest market in the world, accounting for 60% of
Food and Beverage
Food Sector Experience
Over 100 projects delivered for 40+ food product categories in 30+ countries
Fresh Food
- Fruit
- Vegetables
- Fish & Seafood
- Fresh Meat
- Others
Ingredients
- Flavors
- Ingredients
- Sauces & Gravies
- Sweetener
- Spices & Seasonings
Dairy & Soya Products
- Butter
- Cheese
- Yoghurt
- Other dairy based products
- Soy based food
Baked Foods
- Bakery
- Cereals
- Pasta
- Noodles
- Tortillas & Pizza
Processed Food
- Baby Food
- Canned Foods
- Frozen Food
- Packaged Food
- Ready Meals
Confectionery & Desserts
- Sugar Confectionery
- Chocolate Confectionery
- Gum
- Ice Cream
- Frozen Desserts
Health & Natural Foods
- Organic
- Dietary supplements
- Sports Nutritionals
- Probiotics
- Functional/Nutraceuticals
Oil & Fats
- Butter
- Cooking Fats
- Margarine and Oilve Oil
- Spreadable Oils and Fats
- Vegetable and Seed Oil
Others
- Spreads
- Nuts
- Soups
- Sweet and Savoury Snacks
- Snack Bars
Assignment Examples
Explore our work in the food & beverage sector across the world
Case Studies
Distribution Channel Assessment of Wheat Flour Industry in India
Case Study
Distribution Channel Assessment of Wheat Flour Industry in India
Background
To assist the client in understanding the distribution models followed by the competitors in Indian wheat flour market
Aranca Approach
In-depth assessment of the distribution channel for wheat flour industry of organized players in India
Results
Our analysis helped the client to design the distribution model suitable for the wheat flour market in India
Ideate
Map the distribution cannel adopted by key wheat flour manufacturers
Define research framework and plan the key steps to be executed
Desk Research
Mapping key wheat flour manufacturers, distributors, retailers, hotels, chain of bakeries, etc
Expert Interviews
Inputs were gathered through secondary research and 80 primary interviews( F2F) with wheat flour manufacturers, distributors, wholesalers, hotels, bakeries, retailers, etc
Analysis
Based on Aranca’s analysis and market recommendations, the client was able decide on the distribution channel the company would be adopt while entering the Indian wheat flour market
Entry Strategy for Biscuits & Confectionery Market in Bangladesh
Case Study
Entry Strategy for Biscuits & Confectionery Market in Bangladesh
Background
The client commissioned Aranca to develop a detailed strategy to enter the biscuits and confectionery market in Bangladesh
Aranca Approach
In-depth analysis of market dynamics, value chain, competition assessment and market entry strategy for biscuits and confectionery
Results
Our analysis helped the client assess the current market scenario and take an informed decision
Ideate
Segment the market based on the type of products and price points
Define analytical framework and plan the key steps to be executed
Desk Research
Mapping key players in the value chain, drivers, trends, challenges and import/export scenario
Expert Interviews
Discussions with 75 industry players across the value chain
Focus on value chain, competitive insights and market entry options
Analysis
Based on Aranca’s analysis and market recommendations, the client was able to enter the market with an investment in a major player in Bangladesh.
Competitive benchmarking of leading sports drinks brands in the US and Mexico
Case Study
Competitive benchmarking of leading sports drinks brands in the US and Mexico
Background
To assist the client in understanding its market position relative to peers, and analyse peers’ strategies and best practices
Aranca Approach
In-depth analysis of the sports drinks market, and positioning of key players; and benchmarking the best practices
Results
Our findings and analysis helped the client redesign its business operations and cater to the target customers more competitively
Ideate
Define the framework for the study and understand the client’s current operations
Identify key brands in the sports drinks market, target customer segments and category-wise competitors to benchmark
Desk Research
Mapping key players in the industry
Detailing product portfolio, geographic presence, price, target customers, distribution strategies, etc.
Expert Interviews
Discussions with 50-60 respondents across the US and Mexico
Focus on market, brands, product characteristics, pricing, strategies, etc
Analysis
Identifying best practices in terms of distribution and marketing activities
Benchmarking the client’s operations against those of its peers to highlight areas of improvement
Best practices adopted by beverage manufacturers for penetrating BOP segment in emerging economies
Case Study
Best practices adopted by beverage manufacturers for penetrating BOP segment in emerging economies
Background
To assist the client in understanding the best practices followed by beverage manufacturers to penetrate the emerging economic class
Aranca Approach
In-depth analysis of the beverage market in the country, with a focus on innovative techniques across the value chain
Results
Our findings helped the client understand the scope for cost reduction in the areas of source, make and delivery
Ideate
Define the framework for the study and methodology to collate/synthesise data
Shortlisting non-alcoholic beverage brands that have effectively penetrated the emerging economic class
Desk Research
Building detailed case studies on each brand
Highlighting business model evolution, increasing manufacturing activities as initiatives are undertaken to bring down the overall product cost
Expert Interviews
Discussions with 130 to 150 respondents across the value chain (for example, manufacturers, distributors, suppliers and retailers)
Focus on innovative techniques across sourcing, manufacturing and distribution
Analysis
Identify existing business models and their impact on cost and revenue
The study entailed comparing reduction in costs to industry peers
Trying to get answers about customers, competition, markets or technology?
Knowledge Library
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