Analysis of gas genset demand potential in China
Background
A leading German manufacturer of distributed energy systems engaged Aranca to study the gas gensets market in China
Aranca Approach
Market sizing, market segmentation, demand dynamics, customer behavior analysis and competitive landscaping and profiles
Results
Our analysis helped the client understand current market dynamics and attractiveness from a market entry perspective
Ideate
Define framework for estimating market size and split by segments
dentifying key indicators for assessing industry size such as units sold per company, market shares, etc.
Desk Research
Mapping of active gas genset brands, product ranges, distribution models and competition structure
Identification of key industry trends and growth drivers
Primary Research
Discussions with 35+ industry participants
Focus on understanding market dynamics, popular products, genset prices, and future outlook & trends
Analysis
Five year growth outlook for Chinese gas genset industry
Market opportunity - past growth vs. future outlook; impact of government policies on the industry