Market study on the operational fleet leasing landscape in Turkey
Background
A UAE-based consulting firm engaged Aranca to provide advisory services for a client interested in investing in operational fleet leasing market in Turkey
Aranca Approach
Detailed analysis of the existing landscape and operational and business models of fleet operators in Turkey
Results
Our analysis helped the client identify opportunity in the operational fleet leasing market in Turkey
Ideate
Identify key industry metrics, challenges and trends.
Determine the scope of the industry and gaps in the service offerings
Desk Research
Overview of industry landscape, including regulations, services offered by the existing player, their operating model and market share
Expert Interviews
Discussion with 10 – 15 operating fleet operators and industry experts to understand the demand & supply gap
Analysis
Identification of the opportunity in the fleet leasing space, preferred model and business development strategies
Determine the expected revenue and cost involved in the market
